Saturday, May 1, 2027
11:30AM-5PM
North Park Mini Park
Celebrate San Diego’s local food, music, art, and community.
North Park’s Hottest Event
A neighborhood celebration with plenty of sabor!
Join us May 1, 2027, for a day filled with local flavor, live music, craft beverages, food trucks, and family-friendly fun. From delicious bites to live entertainment and community art, there’s something for everyone to enjoy!
Admission is Free
Come for the fun. Stay for the salsa!
Enjoy free admission to the festival, featuring live entertainment, kids’ activities, local vendors, and more. Want to taste the competition? Grab a tasting pass and sample salsas from San Diego’s favorite restaurants. Tasting takes place from 11:30AM-3PM, with two ticket options to choose from.
The Taste of Competition
Who makes the best salsa in San Diego? You decide!
Local restaurants bring their best recipes to the table for a friendly competition full of flavor. Taste your way through the entries, cast your vote for People’s Choice, and see which restaurants take home the bragging rights for Best Salsa! Check out our 2026 winners and join us to see who claims the title in 2027!
Good Food. Good People. Great Cause.
100% of proceeds from this family-friendly event fund enrichment programs at North Park’s public school, Jefferson Elementary.
Experience North Park Salsa Fest
Enjoy San Diego’s Finest Salsa
Taste the heat. Vote for your favorite.
To participate in the salsa tasting, a ticket is required. This year at least 16 local restaurants will compete in a friendly salsa showdown judged by both the public and a our expert panel of judges.
An Ultimate Salsa Lover’s Pass includes a tasting card for samples from the full slate of competitors, a bag of tortilla chips, a tray for your salsa samples, and an opportunity to vote for your favorite salsa.
A Salsa Sampler Ticket includes a tasting card for 8 samples, a bag of tortilla chips, a tray for your salsa samples, and an opportunity to vote for your favorite salsa.
Support Local Businesses, Breweries and Restaurants
Eat. Drink. Shop.
General admission is free and open to the public! In addition to the salsa tasting, live entertainment, and activities — a variety of market vendors, food trucks, and drinks will be onsite available for purchase.
Catch Live Music, Performaces, Community Art, and Activities
A Perfect Day for the Whole Family.
Join us at the North Park Mini Park for live music, mariachi, dancing, community art painting, and plenty of family-friendly activities!
Drink Local Craft Beer
Enjoy the best breweries of San Diego.
Craft beer, NA beer, cider & kegged cocktail offerings from a variety local vendors available for ages 21+ with ID.* The entire event is fenced, so once your ID is checked and you receive a wristband, you’re free to enjoy your drink anywhere within the event’s fenced area. 21+ drink tickets can be purchased at the event.
*ID must be presented AT THE EVENT. No exceptions can be made, unfortunately.
Live Music & Performances Lineup
Good Food. Great People. Great Cause.
North Park Salsa Fest is brought to you by Friends of Jefferson.
100% of proceeds from this family-friendly event fund enrichment programs at North Park’s public school, Jefferson Elementary. San Diego's best local breweries and restaurants are providing the beer and the salsa. They're donating all the proceeds to support local school programming at Jefferson Elementary.
Want to build the community and boost your business?
Become A Sponsor of the 2027 North Park Salsa Fest
Salsa Fest began in 2021 and has quickly grown into one of the city’s most loved, family friendly gatherings. It truly reflects the spirit of the community. Our sponsors play a critical role in making the event possible and add to its vibrance.
Here is how you can benefit from being a part of the event:
Support your community in bringing an iconic event to life.
Put your brand in a spotlight and be recognized as a community champion.
Guarantee exposure, goodwill, and engagement by becoming a leading sponsor
Video Credit: Keypher Strombeck
Instagram: @key_photos
Explore the Fest .
See for yourself.
Still not convinced Salsa Fest is the hottest event? Check out our prmotional videos, news coverage, and photo gallery.
2026 Salsa Fest Sponsors
2026 Salsa Fest Competitors
2026 Salsa Fest Drink Lineup