Saturday, May 1, 2027
11:30AM-5PM
North Park Mini Park
Celebrate San Diego’s local food, music, art, and community.
North Park’s Hottest Event
A neighborhood celebration with plenty of sabor!
Join us May 1, 2027, for a day filled with local flavor, live music, craft beverages, food trucks, and family-friendly fun. From delicious bites to live entertainment and community art, there’s something for everyone to enjoy!
Admission is Free
Come for the fun. Stay for the salsa!
Enjoy free admission to the festival, featuring live entertainment, kids’ activities, local vendors, and more. Want to taste the competition? Grab a tasting pass and sample salsas from San Diego’s favorite restaurants. Tasting takes place from 11:30AM-3PM, with two ticket options to choose from.
The Taste of Competition
Who makes the best salsa in San Diego? You decide!
Local restaurants bring their best recipes to the table for a friendly competition full of flavor. Taste your way through the entries, cast your vote for People’s Choice, and see which restaurants take home the bragging rights for Best Salsa! Check out our 2026 winners and join us to see who claims the title in 2027!
100% of proceeds from this family-friendly event fund enrichment programs at North Park’s public school, Jefferson Elementary.
Video Credit: Keypher Strombeck | Instagram: @key_photos
Experience North Park Salsa Fest
Enjoy Live Music & Community Art
North Park Mini Park is going to be packed with live music, dancing, art and more!
Support Local Businesses, Breweries and Restaurants
General admission is free and open to the public! To participate in the salsa tasting, a ticket is required. In addition to the salsa samples, a variety of food trucks will be onsite with food available for purchase.
Taste San Diego’s Finest Salsa
An Ultimate Salsa Lover’s Pass includes a tasting card for samples from the full slate of competitors (17 samples), a bag of tortilla chips, a tray for your salsa samples, and an opportunity to vote for your favorite salsa.
A Salsa Sampler Ticket includes a tasting card for 8 samples, a bag of tortilla chips, a tray for your salsa samples, and an opportunity to vote for your favorite salsa.
This year at least 17 local restaurants will compete in a friendly salsa showdown judged by both the public and a our expert panel of judges.
Drink Local Craft Beer
Craft beer, NA beer, cider & kegged cocktail offerings from a variety local vendors available for ages 21+ with ID.* The entire event is fenced, so once your ID is checked and you receive a wristband, you’re free to enjoy your drink anywhere within the event’s fenced area. 21+ drink tickets can be purchased at the event.
*ID must be presented AT THE EVENT. No exceptions can be made, unfortunately.
2027 Live Music & Performances Lineup Coming Soon
Good Food. Great People. Great Cause.
North Park Salsa Fest is brought to you by Friends of Jefferson.
100% of proceeds from this family-friendly event fund enrichment programs at North Park’s public school, Jefferson Elementary. San Diego's best local breweries and restaurants are providing the beer and the salsa. They're donating all the proceeds to support local school programming at Jefferson Elementary.
Want to build the community and boost your business?
Become A Sponsor
Salsa Fest began in 2021 and has quickly grown into one of the city’s most loved, family friendly gatherings. It truly reflects the spirit of the community. Our sponsors play a critical role in making the event possible and add to its vibrance.
Here is how you can benefit from being a part of the event:
Support your community in bringing an iconic event to life.
Put your brand in a spotlight and be recognized as a community champion.
Guarantee exposure, goodwill, and engagement by becoming a leading sponsor
2026 Salsa Fest Sponsors
2026 Salsa Fest Competitors
2026 Salsa Fest Drink Lineup